Cmd+Shift+Create
Your guide for content creation and creator-led marketing.
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This is the part where the foundation gets built.
The part where you’re building quietly. Waiting. Tinkering. Making judgment calls with no real data, just your gut and some educated guesses.
You don’t always need a reason to create. You just need to give yourself permission to explore.
It’s not about chasing something newer, bigger, or better. It’s about nurturing what you already have
Stay in the game long enough for your work to catch up with you.
The stuff that feels right always seems to hit harder than the stuff that’s just meant to check a box.
People are smarter than you think. But if you treat them that way, they’ll actually want to stick around.
Progress comes when you stop forcing it.
No one else has to live with results other than you, so take advice, but take it carefully.
An audience that cares will always be more powerful than a crowd that doesn’t.
How overthinking leads to inaction, and how it plays a role in your creator & founder career.
How the biggest wins often come from the unscalable work no one wants to do.
