Super Bowl is this weekend and I'm hoping to see some creators being showcased in commercials. We know that Logan Paul and KSI will be having a commercial (or will they, after the lawsuit against Jake? 👀), but who are some other creators you hope to see? Personally, I want to see Tariq make a comeback. It's corn! 🌽

-Luke

YouTubers Partner With A24 🎬

YouTube OG's, RackaRacka are partnering up with iconic production company, A24 to create a distribution deal for their feature horror film, Talk To Me.

You may better know RackaRacka as the crazy Australian dudes who made the absolutely insane Ronald McDonald videos, but they're coming with something even scarier on the horizon.

Twins Danny and Michael Philippou have been creating massively popular content on YouTube for almost a decade. Their YouTube content embodies a mixture of dark comedy, chaos, and (light) horror, making them a perfect pairing for the likes of A24.

Premiering Talk to Me at Sundance Film Festival, crowds ate it up, even going as far as calling this film the "perfect start to a horror film franchise."

With creators beginning to release full length films, partnering with production studios, and creating higher budget content, the brothers behind RackaRacka certainly wont be the last YouTubers who make a splash in the indie film genre (and beyond).

Looking at creators pushing bounds like Yes Theory releasing their documentary, Ice Man, Andrew Callaghan releasing This Place Rules, and even RackaRacka with Talk to Me, it's clear to see that there is a massive opportunity for creators to do something much bigger than just YouTube or other distribution platforms.

What creators would you like to see make a movie? I vote Sam & Colby, something tells me they can create something truly terrifying. 👻

[Read More]

Creator Economy News 🚨

This week in the creator world, Wattpad rolls out a creator resource to help writers, LinkedIn-fluencers creating opportunities, YouTube Shorts is rolling out the cash, Logan Paul gets sued, and so much more.

• Wattpad is putting together a web series to help you become a better writer. The first episode? Tackling writer's block.

• I've seen it, you've seen it, we've all seen a lot of LinkedIn influencers. So, what does this mean for the creator economy? Believe it or not, this could spell opportunity.

• This creator has earned more on the first day of YouTube Shorts monetization than he has made over the full month of January. 🤯

You should see these 👀

• Beast gets backlash from his recent 'Curing 1,000 People's Blindness' video.

• YouTube's Q4 revenue was about $500M short of expectations.

• "TikTok's older sister," Tinx, is set to collab with Tabasco to create a limited edition hot sauce dressing.

• Twitter has started splitting ad rev with creators... But only those who are subscribed to Twitter Blue. 🙃

• Logan Paul has been served a class action lawsuit becuase of his involvement in his CryptoZoo NFT project.

Creator Spotlight 🔦

Meet Red Means Recording!

Hey music creators, how badly do you want an OP-1? And if you're not sure what that is, this video may get you accidentally hooked on wanting this little machine.. sorry about that!

Red Means Recording (AKA Jeremy) is a creator who makes super vibey music paired with mesmerizing videos showcasing his production. RMR is a fantastic example of spreading your presence as a creator across multiple platforms to find more success (and $$$). From producing killer music, to starting his YT channel 11 years ago, RMR has been a constant source of inspiration and groovy music for me to turn to over the last decade.

If you need some good tunes, and an even better case example for showcasing your content as a musician, definitely check out Red Means Recording. 😎🔴

Want to go even further? 🚀

If you’d like to keep learning about topics like the ones shared above, stick around! But more importantly, check out the links below to further your development as a creator. 😎

1. Join our free creator community

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