Welcome to this week's issue of the CreatorPad Newsletter, where we update you on all things CreatorPad and the creator economy!

Happy December, everyone! I just got back from Berlin after visiting the team for a few days, and while the holiday markets and snow put me in the seasonal spirit, it's nice to be back online and diving back into the creator world.

Over the last week, CreatorPad has had many people join the community and begin introducing themselves, sharing their outstanding work, and even starting to hunt for collabs 😎. So if you're looking for a creator community, please join us and start chatting. We'd love to have you!

This week in the creator world, Discord introduces the ability for creators to turn on a subscription model to their servers, YouTube launches A Year on YouTube (20 bucks says we get a YouTube-wrapped feature in 2023), TikTok announces a marketing partnership angle, and much more. This week on CreatorPad:

Discord Introduces Server Subscriptions 💸

Watch out, Patreon...

Discord recently announced that they will be rolling out a feature allowing creators to monetize their communities and collect 90% of the revenue. Servers that meet the requirements can turn on the monetization feature that will allow Subs from $2.99 - $199.99.

With creators like MKBHD and Bella Poarch already utilizing Discord, this roll-out will undoubtedly pull in more creators to engage and mobilize their audience through deeper community connection and exclusive experiences offered through the subscription packages.

So creators, do you already have a place for your community to engage with you and each other? If so, would this new feature convince you to check out Discord?

And for those who don't yet have a place to engage with their community, does this announcement make you want look a bit deeper at Discord rather than a platform like Patreon?

Let us know your thoughts on LinkedIn or on this post from the CreatorPad community!

[Read the Full Announcement]

A Year in Review: YouTube 2022 💭

YouTube recently rolled out 'A Year on YouTube', which covers the top videos and creators over the past year on the platform.

From trending long-from videos to Shorts, top songs, and creators, YouTube gives us the year in review, and all I can think of is: How long until YouTube implements a Spotify Wrapped-esq feature that shows personal stats of YT consumption? 🤔

Regardless, let's jump into the deets below👇

• Top videos include TechnoBlade's final video (😞), Will Smith smacking Chris Rock, and Dream's face reveal (I'm shocked that only one MrBeast video made the top 10).

• Top Shorts are certainly not what I expected, personally I've only seen the #1 on the list of the video of the diver cracking the egg underwater (yea, you know the one).

• Top songs were surprising as well, featuring two songs from Disney movies, two Bad Bunny songs, and a handful of others (LOL at Super Gremlin making the top three 😅).

• Top creators unsurprisingly include MrBeast, NichLmao, Airrack, Ryan Trahan, and more (did your favorite creator make the list?).

• And I love the call out of Breakout Creators, but I'm wondering what stats determined these choices 🤔.

What did you think of this year in review? Was there anything (or anyone) that you wished YouTube included? Next year I hope to see more niches covered, such as top female creators, the most shared videos, the best educational content channels, budding creators, and more.

This is a great start, but I'm thinking YouTube needs to take note from Spotify Wrapped on this one.

[Check Out the Full Review Here]

Creator Economy News 🚨

This week in the creator world, TikTok launches a 'Marketing Partners' feature, Pinterest pulls out of its Creator Rewards program, YouTube launches a podcast, and more.

• R.I.Pinterest Creator Rewards. Pinterest announces they will be cutting their program, which paid creators to create themed 'Idea Pins' to encourage more users to Pin things (I feel like I'm going crazy writing this, and 'pin' is starting to look like a fake word to me. Send help).

• YouTube launches a podcast titled 'Like and Describe' (great name, give that copywriter a raise); where the host, MatPat, will dive into some of the stories behind the biggest trends on the platform. The first episode topic? V-Tubers.

• TikTok announces its Marketing Partners feature to connect brands with creators to up their content game. I'm hoping that TT won't take too big of a chunk from its creators.

You should see these 👀

• Samir Chaudry of Colin and Samir put out a post on the three types of creators. Which bucket do you fall into?

• Congrats to all of this year's Streamys winners. What category had the biggest surprise?

• The Creator Economy's Middle Class.

Creator Spotlight 🔦

Meet Max Reisinger!

Scrolling through Max's channel is like taking a look back into a time capsule of his life over the past four years. Amassing over 26M views across dozens of videos and over 500k fans, Max has crafted a channel that, in his words, is "encapsulating what it means to grow up and find your place in this modern-day, fast-moving, and ever-changing world."

From telling stories revolving around specific topics like school, his travels, or meeting strangers to more intrinsic topics such as starting new life paths, overcoming fears, or mental health, Max isn't afraid to take a swing at anything that comes across the plate.

As he has been telling his stories to the world for more than four years, Max's sincere videos strike a chord and can help you think about the world in different perspectives as you navigate daily life.

While Max continues to push out uploads, he also has started a brand called Perspectopia. With an almost entirely sold-out shop, Perspectopia and Max remind us that life and living are all about how you frame events and happenings as you carry forward.

I'm super happy that I happened across Max's channel, and if you're looking for some fantastic storytelling coupled with great visuals, definitely check out Max's channel. I'm excited to continue to watch and see the progression as he keeps posting.

Keep up the amazing work, Max!!

Check out CreatorPad 🛖

If you’d like to keep learning about topics like the ones shared above, stick around! But more importantly, join our dedicated online community for content creators!